Norma CHU

    CHU, KA YIN NORMA

    DayDayCook Founder & CEO

    Born and raised in Hong Kong, Norma Chu turned her passion for cooking into business. After a successful banking career, she started DayDayCook in 2012 and brought it to Shanghai, China, in 2015.

    Under her leadership, DayDayCook is now the largest cooking and lifestyle content platform in China as well as three experience centers nationwide. Norma has raised over US$80 million venture funding for DayDayCook from investors including the Private Investment Fund from the Chairman of The Henderson Land Development and The Hong Kong & China Gas Company, Talis Capital, AMTD Group, Alibaba Entrepreneurs Fund, K11 Investments, Ironfire Capital, and 500startup. DayDayCook has a vision to satisfy today’s young female gen z consumers who aspire better lifestyle by providing a modern 360-degree cooking experience to them.

    With the achievement acquired, Norma was named as China New Media Top 100 people in 2016. She was also named as one of CY Zone’s Most Notable Female Entrepreneurs for 3 consecutive years in 2017-2019. Norma was featured in Apple Store’s Cover Story in March 2020. Recently, Norma is being awarded to the Outstanding ICT Women Awards 2020: Women Entrepreneur Category, Harper’s Bazzar The Visionary Woman 2020 and JESSICA Most Successful Women Award 2020 – Digital Women.

    Norma is the co-founder of FoundersHK, President of Greater Bay Young Entrepreneurship Association and the founder of Good Food Movement, a charity organization providing genuine inspiration about healthy food source. She is also a board member of YPO North Asia Regional, Board Member of Hong Kong Shanghai Youth Association, as well as Standing Director of Shanghai and Hong Kong Federation.

    Norma was the Head of Research of HSBC Private Bank from 2010-2012. She received her Bachelor of Arts degree in the University of Washington.

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